10%+ sales increase


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Stokers 2

The goal

To raise the standard of customer service upon delivery and to improve referrals and recommendations at the last point of customer contact.

The programme

"Going for Gold" a tiered programme of development that rewarded improvements in efficiency and customer service.

Discovery call

Follow-up programme


Sales increase

Client testimonial

Katie Lowe Stokers
Katie Lowe

Head of HR


As a family business with a great reputation built over 100 years every touchpoint with our customers must enhance that reputation and exceed our customer's expectations.

We know that with Adam's industry-specific expertise we had the right training partner to further develop our customer delivery teams.

The "going for gold" programme used our current best practices and the considerable experience of our delivery teams to raise the bar to a new level as we made deliveries to our customer's homes, from loading for efficient delivery to delivering with minimal damage, no stone was left unturned.

we saw immediate changes and improvements in attitude and behaviour.

Our delivery teams, who are hard to please, were fully engaged in the design and implementation of the programme and every post-delivery KPI improved after the training.

Adam designed a fantastic programme around our existing philosophies and values. He did a great job of engaging a tough group of guys and we saw immediate changes and improvements in attitude and behaviour.

More success stories

Hi, We're FSS

We love to see confidence growing across sales teams as they deliver better and better results.

We've devoted our careers to sales training and have worked with many of the biggest furniture brands, including DFS, Oak Furniture Land, Dreams and Wren Kitchens.

We're here to share our wealth of experience so that your sales team can grow their confidence and put more sales on the bottom line too.

You can book a call in our diary directly – We'll be happy to answer your questions and share some insights with you free of charge and with no obligation.



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